39- The Weakness of SWOT
How to Not F*ck Up Your Own Company
“Most of the world will make decisions by either guessing or using their gut. They will be either lucky or wrong” - Suhail Doshi
One of the more common tools used in management today is called a SWOT analysis, which is made up of quadrants: strengths, weaknesses, opportunities, threats. The exercise is simple. Under each category, think about your company and list each characteristic. What are your strengths? List each one. What are your weaknesses as a company? Again, list each one, and so on.